LAUNCH OF LUXURY LAPTOP BAG THAT LOOKS LIKE A STYLISH HANDBAG

PRESS RELEASE
15 November 2016

Cape-based ballerina and designer, Jennifer Middleton, has just launched a stylish, yet very practical handbag and laptop bag combination, which she has named Nikiya after a character in the extravagant ballet, La Bayadère. Jennifer has incorporated her love for dancing in her range of stylishly designed bags by naming them after characters in famous ballets. Nikiya is an Indian temple dancer in love with a man who is engaged to another woman, the Rajah’s daughter. Nikiya embodies eternal love, mystery, fate, vengeance and justice.

The Nikiya bag, which is made from genuine bovine nappa leather, was designed to meet a practical need in the lives of today’s women. Most women walk around with a handbag and another bag or two for business, work or practical purposes. With this in mind, Jennifer set about designing a bag that combines the practical needs of everyday life with an elegant and fashionable look that gives women the opportunity to use one bag for work and play.

The Nikiya comes with an additional small makeup bag made from genuine leather, which has a chain so that it can also be used as an evening bag.

The inside laptop bag can hold any 13-inch brand and there is space for a larger 15-inch laptop in the main space of the bag

The Nikiya bag includes the following

  • Inside laptop pocket
  • Inside IPad pocket
  • Cellphone pocket
  • Cable pocket
  • Small purse pocket
  • Inside zip pocket
  • Key holder
  • Bottle holder
  • Strengthened structure to secure valuables
  • Cross body strap and handles
  • Space for A4 files/books
  • Extra space for a purse, etc
  • Cross body, long adjustable strap
  • Short handles to carry over shoulder or over the arm
  • It closes with a zip

The Nikiya bag, which measures 43cm x 32cm x 16cm, has a handle drop of 17cm and a strap measuring 45cm, comes in tan, black and red, retails at R5190 and is available to shop on Shopstar at Jennifer-middleton-bags.shopstar.co.za

Readers who require more information can contact Jennifer Middleton on 083 230 1270 or info@jennifermiddletonbags.com or visit www.jennifermiddletonbags.com

View Nikiya in La Bayadère at https://www.youtube.com/watch?v=pL7mt7HKPWg

ISSUED BY

Rosemary Hare Public Relations

P O Box 12521

MILL STREET

8010

 

ON BEHALF OF

Jennifer Middleton Bags

2 Norfolk Road

501 Armon

Seapoint

8000

Please contact Rosemary Hare on 082 459 6226 or rose@rosehare.co.za for more information.

BACKGROUND INFORMATION

The Jennifer Middleton collection reflects the rich colours, textures and movements of Africa. Designer and creator, Jennifer Middleton, has created a brand that combines elegant style and exotic edge with top quality. Originally inspired by her ballet background and the creation of beautiful lines, the bags reflect elegant beauty. Each bag is stylishly crafted in Cape Town and all materials are unique to South Africa. The bags are embellished with chic accessories that mirror the vibrancy of Africa.

Jennifer Middleton bags are for women who value high standards of quality, elegance in style and a touch of the exotic.

Jennifer studied handbag design at Central Saint Martin’s London College of Fashion in the UK.